Want your auto repair shop to stand out online and turn clicks into customers? Your website is your digital storefront, and it’s gotta work as hard as your best mechanic. A well-designed site can boost bookings, build trust, and tie perfectly into your Google Ads for auto repair shops and Google Business Profile efforts. In […]
Want your auto repair shop to be the first name drivers see when they search “mechanic near me”? A killer Google Business Profile (GBP) is your secret weapon. It’s like a 24/7 billboard that boosts your visibility, builds trust, and drives customers right to your door. In this guide, I’ll walk you through optimizing your […]
Running Google Ads for auto repair shops is like tuning a high-performance engine—precision matters. One wrong move, like letting irrelevant clicks drain your budget, can stall your campaign. That’s where negative keywords come in: they’re your filter, blocking searches that don’t lead to paying customers. Below, I’ll share a must-have list of negative keywords every […]
Let's be blunt: your website is your digital front door. It's often the very first interaction a potential customer has with your shop. If that site is clunky, outdated, or hard to use, it's not just a bad look—it's actively costing you money. A bad website fails to turn visitors into booked appointments. If your […]
In today’s hyper-competitive digital landscape, where American businesses are pouring billions into online advertising, the ability to measure every touchpoint—from clicks to closed deals—is no longer optional; it’s survival. Phone calls, in particular, represent a goldmine of high-intent leads, accounting for up to 80% of conversions in sectors like real estate, automotive, and professional services. […]
In the cutthroat world of auto and truck repair, standing out in 2025 means mastering digital visibility and customer retention. At Element DMA, we’ve studied top-performing shops in cities like New York, Chicago, and Los Angeles, and they’re driving 30% more calls with three proven strategies. Here’s how you can follow suit and dominate your […]
Do you know which marketing campaigns actually make your phone ring?For most auto and truck repair shops, the phone is the main source of new customers — yet few shop owners can say exactly where those calls come from. That’s where automotive call tracking comes in. Contents:What Is Automotive Call Tracking?Why Every Auto Repair Shop Needs Call […]
As a call manager (or service advisor) in a US auto shop, your phone is the front door to your business. Handling calls right can turn a hesitant caller into a loyal customer who drives in, gets serviced, and returns for more—boosting your shop’s revenue and LTV (Lifetime Value). This guide is based on deep […]
As an auto shop owner in the US, marketing might feel overwhelming, but this guide breaks it down into simple, actionable steps. Whether you’re running a small garage or a larger operation, the focus is on turning that first phone call into a visit—and then into repeat business. We’ll cover everything from basic concepts to […]
Hey, auto repair shop owners! You’re busting your tail to keep engines humming, but if your marketing’s stuck in neutral, you’re losing customers to competitors. In the $70 billion US auto repair market (IBISWorld, 2025), where folks Google “auto repair near me” or “semi-truck repair [City],” small missteps can cost you 20–40% of potential calls […]
