For auto repair shops in the USA, local SEO is a game-changer. With 46% of Google searches having local intent (per Google), appearing at the top of “auto repair near me” or “brake repair in [city]” searches can drive a steady stream of customers. This comprehensive guide provides a step-by-step roadmap to optimize your shop’s […]

Google Ads can be a game-changer for auto repair shops in the U.S., driving high-intent customers searching for “auto repair near me” or “brake repair in [city].” However, many shop owners burn through their budgets without seeing meaningful results. According to WordStream, the average cost-per-click (CPC) for auto repair keywords ranges from $5 to $15, […]

Running an auto repair shop in the competitive U.S. market means constantly finding ways to attract new customers without slashing prices. Discounts might bring in a quick influx of clients, but they often erode profit margins and attract price-sensitive customers who don’t stick around.

Your bays are empty more often than they should be. You’ve got ASE-certified techs, quality equipment, and fair prices—but customers keep choosing the shop down the street. You’ve tried a few things that didn’t work, and now you’re wondering which marketing tactics actually bring in paying customers instead of just burning through your budget. The […]