Remarkable Growth for Truck Repair Shop in Anderson, SC
Business Name: A1 Truck Repair Shop
Location: Anderson, SC
Industry: Truck Repair Shop, Towing, Mobile Mechanic
Bays: 6 Bays
Generate 1–2 qualified towing calls per day
Increase the number of qualified calls for in-shop services
The biggest challenge was the limited search volume for “truck towing.”
Alex specifically asked us to focus only on semi-truck towing, which significantly narrowed our audience — reducing potential traffic by nearly 10x.
Another obstacle was the tight budget — only $50/day.
To make the most of it, we decided to split the budget between two campaigns:
Search Campaign targeting hot keywords like “Semi Truck Towing” — to capture high-intent users actively looking for help.
Performance Max Campaign promoting general repair services — to build broader awareness and attract more in-shop clients.
This approach gave us the opportunity to optimize costs and hit our KPI for cost per qualified call.
Just to put it in perspective — we achieved amazing results:
📞 $10.27 per raw call, which is an outstanding performance for this niche and budget.
📞 46 raw calls
💰 $10.27 cost per raw call
✅ 13 qualified calls
📈 $36.35 cost per qualified call
